Friday, 7 February 2014

Adaptation A: Infographic animation

Here is my final infographic. I had quite a few problems putting this all together in after effects, I now love after effects for the amazing things it can do but hate it for how complicated it makes the simplest things. Due to my image sizes so they wouldn't pixelate when I zoomed into them my render time in after effects was ridiculous. But in the end I'm not to unhappy with it there's still things I'd like to change but overall I'm pleased with it.

1 comment:

  1. Feedback;

    In terms of project building your project has good ‘DNA’ – Well designed backgrounds, characters, animation, and a high degree of commitment sitting below the surface. It’s an interesting and fun idea too - Weird and wonderful state laws as told via a South Park / cartoon aesthetic, excellent! However, I took a poll by showing your infographic to several people and the general consensus was that they ‘didn’t understand it’ - In each case they all asked “was it about?” I think this is indicative two distinct problems, firstly the cryptic title and secondly an inconsistent method of communication. Simply put the information needed to made clearer by explicitly saying what it is, either via a voiceover or using ‘consistent’ title/ explanation cards (text) per law that are part of the graphic style / design – I think the text inserts you already have possibly point towards your concern for people not understanding your animation fully, they feel dropped in at the last minute and not part of the overall design / communication strategy (bad font choice too?). However on the whole as I mention above there is a lot of work here and with a few ‘communication’ based tweaks it could/ would be successful.

    For Adaptation part B and future projects;

    1) The key to improving your work further is to focus on the refinement of ideas. For example, design is all about the clear communication of ideas through visual language and clear concept. If you can’t explain your ideas in simple terms it often means you don’t understand them (however profound they are) or they are just too subjective to put in to words. Trying to design on top of that approach will always cause you problems - The tutorials you’ve had regarding Part B have centered round this issue, a big premise, large world, subjective themes, and so on that you now need to solve. In future work try and chose topics that give you depth of concept (see me for explanation) and specific goals as opposed to generic themes, it will allow you to concentrate on improving your creative skills and produce better results.